- 4 days ago
A first for UTA as they sign a deal to represent Larva Labs’ successful NFT projects: CryptoPunks, Meebits and Autoglyphs.
For many, signing with a talent agent in Hollywood is the first step to becoming the next big star. Larva Labs is taking this leap as they sign up with, representative agency, the United Talent Agency (UTA).
The deal is one of the first entries for crypto-based projects into the world of entertainment’s mainstream media.
As of now, the UTA plans to represent all three of Larva Lab’s projects in anything related to film, television and video games. This, further, includes other publishing and licensing-related ventures for CryptoPunks, Meebits and Autoglyphs.
There’s no public news of a CryptoPunks film or a feature with any of the other two Larva Labs projects. Previously, fans have gone on to develop their own comics based on the collectibles called Punks. Although, thus far, there is no sight of an official Larva Labs project in the media-entertainment field. This deal with UTA, however, surely raises questions as to what might be on the table for the near future. One thing is for sure; it appears that Larva Labs is focusing on continuing to grow their exposure and community.
“We are excited to work with UTA for the benefit of the entire community connected to our projects.Not only for the exciting opportunities to bring them wider exposure, but to help protect their growth and value for the long term.”-Matt Hall, Larva Labs co-founder (source: The Hollywood Reporter)
Larva Labs NFT journey to fame and the UTA
By now everyone in the NFT space knows who Larva Labs are. Their CryptoPunks collection is probably the most spoken of when it comes to collectibles.
CryptoPunks, broke onto the blockchain in 2017, and was one of the first NFT collections to launch. Now, it’s the top NFT on OpenSea’s highest volume rankings. The collection consists of 10, 000 24×24 8-bit-style pixel images of avatar-like characters. Based on the rarity of their attributes, Punks gain their individual value. After a recent gold rush, some CryptoPunks flew to the millions and brought the attention of a few renowned names. For instance, Gary Vaynerchuk bought a Punk for 1,600 ETH ($3.7 million) which became the collectibles’ fourth-highest purchase.
While Meebits and Autoglyphs have not garnered as much attention, they have still found their own success in the crypto world. Meebits, launched only this year and, yet, made it into OpenSea’s top ten highest volume rankings. Meanwhile, Autoglyphs, which launched in 2019, is in the top 50.
Similar to CryptoPunks, Meebits are also characters, however, there are only 20 000 of them. Moreover, these are not bit-style pixilated images but rather 3D voxel characters. Autoglyphs, on the other hand, are images made of hieroglyphic symbols. There are also only 512 in total.
While the NFT world has observed these projects grow, they now venture into the hands of the United Talent Agency. UTA, the new representatives of Larva Labs, has previously worked with highly acclaimed celebrities. This includes Alesso, Chance the Rapper and even, Tik Tok star Charli D’Amelio.
This deal is big for the crypto-space and it is exciting to see what will arise, and which project is next to sign for representation with stars in their eyes.